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Loyalty & Rewards Mastery

Insights, Strategies, and Trends

Maximizing Customer Retention through Innovative Rewards and Loyalty Solutions

Poket Blog
Unlocking exciting rewards with Poket Rewards System

How Innovative Rewards System Can Transform Your Customer Experience

Uncover the power of our dynamic rewards system with our comprehensive how-to guide. Maximize benefits and seize opportunities today!
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Best Loyalty Program Strategies and Practices

Best Loyalty Program Strategies and Practices

Have you started a loyalty programme? Still not getting any results? A customer loyalty programme cannot be something done just for the sake of doing it; it must enrich the brand experience. Customer loyalty programs should be strategic efforts to engage and delight customers while preventing customer churn. We’ll show you how to develop a segmented loyalty programme that meets your customers’ needs and expectations. But before we do, let’s dive a little deeper into where so many brands fail with their loyalty programs.
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how to retain customers

The Ultimate Guide to Customer Retention: Strategies for Building Long-Lasting Relationships

Have you started a loyalty programme? Still not getting any results? A customer loyalty programme cannot be something done just for the sake of doing it; it must enrich the brand experience. Customer loyalty programs should be strategic efforts to engage and delight customers while preventing customer churn. We’ll show you how to develop a segmented loyalty programme that meets your customers’ needs and expectations. But before we do, let’s dive a little deeper into where so many brands fail with their loyalty programs.
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Benefits of loyalty programs

10 Benefits Of Loyalty Programs

Have you started a loyalty programme? Still not getting any results? A customer loyalty programme cannot be something done just for the sake of doing it; it must enrich the brand experience. Customer loyalty programs should be strategic efforts to engage and delight customers while preventing customer churn. We’ll show you how to develop a segmented loyalty programme that meets your customers’ needs and expectations. But before we do, let’s dive a little deeper into where so many brands fail with their loyalty programs.
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best loyalty program

How to Build Best Loyalty Programme

Have you started a loyalty programme? Still not getting any results? A customer loyalty programme cannot be something done just for the sake of doing it; it must enrich the brand experience. Customer loyalty programs should be strategic efforts to engage and delight customers while preventing customer churn. We’ll show you how to develop a segmented loyalty programme that meets your customers’ needs and expectations. But before we do, let’s dive a little deeper into where so many brands fail with their loyalty programs.
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Win back customers with loyalty program

How To Bring Back Your Lost Customers Without Spending A Fortune

Businesses are spending vast sums in marketing to acquire new customers trying to replace their lost customers. But research shows that they might be better served by designing strategies to bring back your lost customers. The chances of selling to an existing customer is 60 – 70%, while the chances of success for selling to a new prospect is 5-20%. Existing customers are 50% more likely to try new products and spend 31% more, when compared to new customers. So, how are you re-engaging with your past customers? Or even, do you have a track of who had been your past customers?
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loyalty program software for FMCG

How To Build A Successful Customer Loyalty Program for Your FMCG Brand

MCG brands have always looked for ways to engage directly with their customers, but the reality has been that without the point-of-sale systems (POS) their ability to build direct relationships has been very limited. The lack of direct customer relationships has made FMCGs dependent on retailers to reach their customers and to obtain specific data and information about their customers’ consumption patterns. It also makes it almost impossible to build cumulative customer value over time to increase customer loyalty, which is necessary to maximise the customer’s lifetime value.
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increase repeat customers

5 Ways To Increase Customer Loyalty And Repeat Visits

In the perspective of a business owner, it is vital to find out the best way to establish a customer base which will return for more. So, what your business does to persuade your existing customers to have their second visit to your store? Here are five smartest ways to gain and keep repeat customers.
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Customer Loyalty

Why Build Customer Loyalty Through Relationship Marketing

Have you started a loyalty programme? Still not getting any results? A customer loyalty programme cannot be something done just for the sake of doing it; it must enrich the brand experience. Customer loyalty programs should be strategic efforts to engage and delight customers while preventing customer churn. We’ll show you how to develop a segmented loyalty programme that meets your customers’ needs and expectations. But before we do, let’s dive a little deeper into where so many brands fail with their loyalty programs.
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Poket referral program

How To Build The Best Referral Program For Your Business

Did you know that word of mouth generates 5x more sales than paid advertising and that people are 90% more likely to trust and buy from a brand that has been recommended by a friend? What marketers or business owners tend to overlook, however, is that word of mouth doesn’t always have to happen completely organically. But with a little strategy, you can encourage your customers to spread the word.
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