BLOG

Learn Something New

And Stay Ahead Of The Curve

A good read that is worth the time.

Poket Blog
Benefits of loyalty programs

10 Benefits Of Loyalty Programs

Have you started a loyalty programme? Still not getting any results? A customer loyalty programme cannot be something done just for the sake of doing it; it must enrich the brand experience. Customer loyalty programs should be strategic efforts to engage and delight customers while preventing customer churn. We’ll show you how to develop a segmented loyalty programme that meets your customers’ needs and expectations. But before we do, let’s dive a little deeper into where so many brands fail with their loyalty programs.
Read More
best loyalty program

How to Build Best Loyalty Programme

Have you started a loyalty programme? Still not getting any results? A customer loyalty programme cannot be something done just for the sake of doing it; it must enrich the brand experience. Customer loyalty programs should be strategic efforts to engage and delight customers while preventing customer churn. We’ll show you how to develop a segmented loyalty programme that meets your customers’ needs and expectations. But before we do, let’s dive a little deeper into where so many brands fail with their loyalty programs.
Read More
Customer Loyalty

Why Build Customer Loyalty Through Relationship Marketing

Have you started a loyalty programme? Still not getting any results? A customer loyalty programme cannot be something done just for the sake of doing it; it must enrich the brand experience. Customer loyalty programs should be strategic efforts to engage and delight customers while preventing customer churn. We’ll show you how to develop a segmented loyalty programme that meets your customers’ needs and expectations. But before we do, let’s dive a little deeper into where so many brands fail with their loyalty programs.
Read More
Loyalty program during pandemic

Best Loyalty Programme Strategies To Win More Customers After Pandemic

Customers are fickle and they’re constantly changing. Trying to build that long-term relationship with consumers is really challenging and a lot of this is due to three major shifts in consumer attitudes that we’ve observed over the past 10 years the first is a shift in consumers attitudes towards technology. Consumers agreement that ‘technology is important to them’ has indeed increased from 31% to 64% in the last 10 years.
Read More
Loyalty Management Software

8 Things You Need to Consider When Looking For A Loyalty Management Software?

In order to thrive and survive in business, business owners will have to embrace a lot of techniques and tactics. Out of which, customer retention strategy is in the topmost of the list as customer retention is far more effective than any other marketing strategies taking into consideration its cost and return of investment.
Read More
The 4 Secrets To Create-Successful Loyalty Rewards Program

The 4 Secrets To Create Successful Customer Loyalty Program

In order to thrive and survive in business, business owners will have to embrace a lot of techniques and tactics. Out of which, customer retention strategy is in the topmost of the list as customer retention is far more effective than any other marketing strategies taking into consideration its cost and return of investment.
Read More
Strategies to engage customers

4 Strategies To Engage Your Customers With Member Management Software

There are numerous choices for consumers to join membership. Today they have enrolled to your membership loyalty program, tomorrow they join another one and goes on increasing. They seldom remember what benefits you have for them. So, how are you going to keep them engaged?
Read More
Increase Customer Retention

How to Boost Customer Retention Post Purchase

In order to thrive and survive in business, business owners will have to embrace a lot of techniques and tactics. Out of which, customer retention strategy is in the topmost of the list as customer retention is far more effective than any other marketing strategies taking into consideration its cost and return of investment.
Read More
Why loyalty program does not work

Why doesn’t your loyalty rewards program give you the expected results?

While many companies and businesses have chosen to use customer loyalty programs as their marketing tools to increase traffic to their businesses, others are struggling to find a breakthrough through the same loyalty programs. Why do business customer loyalty programs fail and what do you need to do differently to make them a success? Here are some reasons why your customer loyalty programs seems to be useless and ineffective as intended.
Read More
Holiday rewards program

5 IDEAS FOR THE HOLIDAY REWARDS PROGRAM

Holiday season is here and you must be planning to launch your holiday campaigns and rewards programs for your customer. With this pandemic around, consumers are responding in a variety of ways and purchasing habits and hence the days of one-size-fits all marketing are gone. And, this holiday season, brands need to prepare in a better way for grabbing the attention and delight their customers. This is the best time of year to show that you’ve been listening to your customers.
Read More