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How to Implement Effective Customer Loyalty Program in F&B Industry

A customer loyalty program is not a brand new concept today. On the other hand, determining the proper way of using the collected customer data to make the loyalty program fully customized individually for every user is somewhat of unknown territory for various brands. But, while technologies are invading the F&B industry, permitting for more customer data to be obtained and compiled, those brands that are pretty savvy will make use of this information so that they can make and come up with the best loyalty program.

A customer loyalty program is primarily designed to reward regular diners and to keep them as regular customers. Most brands do have some types of point systems or rewards. On the other hand, what if the rewards are not something that your customer wants? These days, there are restaurants and bars come with a loyalty program which is totally based on earning points. Some of them promise that the more drinks or meals the customers buy, the more points they will be earning and also, the higher level of rewards they will receive.

Though the brands do not tailor the form of rewards to users, the more you will spend, the more you will get. In providing a loyalty program for your customers, you will need to make use of the best loyalty program software. It is where POKET Loyalty CRM software can help.

POKET – What Is It?

POKET is the loyalty program software that is really working for the success of your business. You may customize the loyalty program to allow your brand’s personality stands out. POKET comes with a large variety of loyalty card programs and a number of the loyalty programs that can be customized. These include flash cards, point cards, multiple-tier membership cards, stored value cards , gift card and check-in cards.

Details like card designs, card renewal criteria and reward tiers are customizable to suit the specific needs of your business. POKET is offering you the power to streamline CRM, voucher, marketing automation and customer loyalty programs for your company in all-in-one solution. This company will make it more possible for you to turn your desired customer loyalty program into reality. It can be done in just a few taps on the buttons and that’s it!

POKET comes with six forms of digital loyalty card programs to choose from. These include flash card, mobile reward points card, mobile check-in card, mobile stored value card, mobile gift card and so on. Aside from that, you could also provide your valued customers with seven kinds of vouchers such as welcome voucher, cash voucher and a welcome voucher. POKET guarantees to provide you the best solution for your business.

Tracking customer loyalty has been made easier as well. Your valued customers can effortlessly scan their respective membership cards on their tablet or iPad inside your store to get points, make up prepaid cards and redeem vouchers. POKET enables you to track the activities of your customers so you can understand them better, letting you to make a better and more strategic decision.

So what are you still waiting for? Get this all-in-one solution which will be helping you to create CRM, rewards, loyalty card programs in the easiest way. To know more, do not hesitate to visit their official website at www.poket.com.

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The Best Way to Make Your Customers Happy Is Giving Rewards

So you have your regular customers who are never getting tired of patronizing what you offer. As a business owner, you are aiming to get more clients someday. You want to see your business thriving and you wish that your regular customers will be willing to recommend your products, your services and your business to your prospects, to their friends and relatives. You want to see more and more people finding your business as one that is worthy of their attention and trust. For that reason, you should pay attention to your regular customers and come up with something that they will love and appreciate.

People these days love freebies and one of the best things that you can do here is to give rewards to your loyal customers. This will make your customers happy and make them eager to refer new customers for your business. You can start giving rewards to your loyal and dedicated customers by coming up with a loyalty program for them. Through offering rewards to people who will be able to refer new customers to your business, for sure, your regular customers will start looking for other persons they know will benefit from your products or services.

It seems that nearly each retail shop comes with a loyalty program. From the basic down to the most complex one, this phenomenon that started in 1990s is now continuously becoming more popular. So how will you be able to come up with the best loyalty program for your customers? Here are some steps that you should follow to make it happen:

How to Create the Best Loyalty Program for Your Customers

  • Allocate your budget – you have to work out what you like in terms of a rewards program software then try to figure out how much you can allocate for this.
  • Understand customer– you should go back and evaluate your data on customer sales so you can understand the variance between a loyal client and others. This involves how usual a loyal customer sees your site and how much he or she spends and the number of items that the customer buys from your website. The data would help you in developing a loyalty program that in the end will let you increase the number of your loyal customers.
  • Set all your rewards – based on the research data as well as on the changes in the behavior that you would like to be obtained from those customers who are less loyal to your business, you must set objectives at which you’re ready to give away rewards.
  • Set the right time limit – the best loyalty programs are making use of a specific target date as part of the stretch that is planned to be attained so as to unlock the rewards. Getting your customers to spend more within the set time period will dramatically drive sales to your business.
  • Come up with the mechanics – it is the process of monitoring and tracking the activity of customers and it also helps in accruing the loyalty value. This can be a card that is stamped or clipped for every sale or it can be a digital loyalty card that your customers can get through their smartphones.

The mobile loyalty program has become the latest trend today when it comes to offering rewards to your satisfied customers. There are good companies that can help you out like POKET. To learn more, please check out www.poket.com.

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Why Is The Mobile Loyalty Program The Future?

Way back in the past, a store loyalty program system has involved visiting the store, filling out the paper from then receiving a plastic or paper loyalty card. Time and technology advancement changed the situation. Innovative new technology is now permitting customer loyalty programs to go on mobile. There are now companies online where you can get assistance when it comes to a mobile loyalty program.

Smartphones flooded the online and offline market and everyone today own different models of smartphones that can be used to earn points or rewards from stores. Smartphones have provided the easiest way for businesses to get in touch with customers. The development of a mobile loyalty program is helping the merchants to save costs on the use of paper vouchers as well as plastic cards.

While the mobile loyalty program has been introduced, a mobile loyalty card or a mobile voucher could be electronically and wirelessly delivered and received by customers, once they choose to sign up for the rewards program over their mobile devices. Those customers who like to sign up for this form of program just need to enter the needed personal information in the mobile application for just one time then their information would be stored everlastingly.

If the customer will be willing to join the loyalty program, he or she will obtain a special code that was made specifically for a customer. The customer will have his or her loyalty card right away by scanning the code. After that, a mobile voucher would be sent to the customer, telling that he or she is welcomed to your business’ rewards program. From that point, you can already take advantage of the card and use it for your benefit.

The member of a mobile loyalty program will automatically receive his or her vouchers on his or her birthday. Aside from receiving welcome and birthday vouchers, you, as a customer, will also get a point rewards voucher and you can redeem your voucher for a discount or merchandise. Those customers who are having fun with the use of a mobile loyalty app would be confident to share the coupons they get with their loved ones and friends. It will help the businesses in promoting their rewards program to more people.

POKET is one of the most trusted companies when it comes to mobile loyalty program. They specialize in automating tickets, vouchers, and cards for businesses. This company also helps you in attaining your goals for your business effortlessly. POKET is a company that offers the best mobile loyalty program solution and they are introducing the fastest way of earning rewards that every customer will surely love. POKET offers a large selection of loyalty card programs, and a few of loyalty programs that can be customized like point cards, multiple-tier cards, flash cards, store value cards and check-in cards. They promise to offer the loyalty program solution which will really work for your company, bringing it into the next level. With POKET, you can streamline CRMmobile vouchercustomer loyalty rewards program and marketing automation for your company in just one solution. Visit www.poket.com for more information.

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The 4 Secrets To Create Successful Loyalty Card Programs

Loyalty card programs are not just trends; they are becoming an innovation in the field of marketing. They have been very effective in maintaining customers and eventually generating new customers for certain companies and businesses.

 There are different rewards program that has been created for buyers to stick to a particular brand and effectively, customer reception increases year after year. But with all the success in this structured marketing technique in generating new membership program, do companies really get paid off with what they are rewarding their clients?

 Some study would suggest that not all are getting their fair share from their rewards program. The program’s success may sometimes vary in different sectors.  But this coequality between the profit and rewards may be cause by some failures in the process of initiating the loyalty card programs. But really how can one deliver lasting value to their loyalty card programs?

 Here are some secrets in managing loyalty card programs and acing this marketing trend:

 Go mobile

Give your customers a full experience of your loyalty card programs. Use one of the best technologies to facilitate your rewards program—mobile. Since almost consumers use phones nowadays, get your customers hooked by providing them mobile loyalty card programs. You may integrate payments and mobile technology to make transactions a lot fun. And instead of punch cards you can have customer loyalty software like mobile applications to make your rewards program more convenient for your clients.

 Using other technology like customer loyalty software to boost your market can be a very clever idea. You may also use other software like mobile CRM to check your business wherever you are and see how your rewards program are working.

 Strategize in maximizing loyalty card programs

There are great ways and strategies to maximize loyalty card programs without hurting your sales. You can award discounts in times that you are losing customers to boost sales. You may also give free services and grant redemption coupons in idle days or hours that you do not have a lot customer.

 If you are a hotel for instance, you may offer great hotel discount during weekdays or working hours. Restaurants may also have unlimited soda or free salad in hours and days with lesser customers.

 Build partnerships

One of the characteristics businesses with successful loyalty card programs is that they are tying up with other businesses to provide rewards. A shop, for instance, may give discount coupons for a restaurant or a spa. The same spa or restaurant may also give discount coupons for buying something in that particular shop. This way, you do not have to shoulder all your expenses for your rewards because your partners will shoulder that for you. This rewards strategy can help you broaden your reach.

 Answer customer problems with rewards

Freebies are always parts of some loyalty card programs. Solving your customer’s problem when they purchase a product from you is always a good idea to pump up sale. Say if you cater online shopping, you may give customers free delivery. When you are selling gadgets, you may give your customers free screen protectors or leather cases.

 One last thing to note for a successful reward program or mobile loyalty program, always put in mind that to get loyal customers your rewards program should be consistent and should be loyal to your brand. Let it be that way, and you’ll be sowing great benefits from loyalty card programs in no time.